Peter Rossetti dives deep into his journey of personal growth and development. He tells of ultimately leaving the corporate design world and financial security, in search of maximizing his potential as a leader, speaker and designer. He was compelled to leave his initial graphic design direction, in pursuit of a more meaningful graphic design business with soul and purpose.

Peter is an independent creative and considers himself a life-time learner. He shares that the secret to making work fun is that he always follows his curiosity. His commitment to spirituality and design with soul set him on a journey of self discovery. He went through a time of being a spiritual nomad and now works with clients as a consultant to crafting their personal visual story.

Peter uses unique methods to help his clients develop clarity regarding what they want their brand to represent. The “Why” of business is paramount to the “Who” and the “What” when he enters the design process with a client.  He has tools and exercises that help them create clarity, coupled with a diametrically different way of listening deeply to the clients truest vision of themselves and their work. He discusses methods of creating clarity, drafting desires as well as a value mapping process.

Peter guides holistic practitioners and professionals to a place of “delightful agitation” to discover their inner artist and find a brand that is in alignment with their direction and purpose. Every process is different, but but ultimately finding a direction that embraces self-love is the goal. He uses a unique method that is deeply entrenched in the importance of self-care.

He is interested in social impact issues. Peter is also an advocate and speaker for the Type 1ist, and an active mentor for the Juvenile Diabetes Research Foundation for newly diagnosed families. Additionally, Peter is active in The Healthy 1 Organization: focused on transforming the lives of individuals with type I diabetes through education and training on lifestyle-medicine care.

To learn more about Peter Rossetti and his inspiring work, please contact him via peter@uppercaseP.com or at his website www.uppercaseP.com.

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